Logotype design for the "World of Amazing Things" Facebook page | logo designer Mike Lytiuga |
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World of Amazing Things logo design.

The branding for the Facebook business page.

CLIENT: Terra Advertising, Ukrainian advertising & production agency in Kyiv.

OBJECTIVES: Design a special logo for a Facebook business page, a content project about funny but practical gifts and souvenirs.

MANDATORY REQUIREMENTS: Logo design must have a strong visual relationship with the parent brand logo, the “Terra Group,” and at the same time be sufficiently unique and fun.

Logo design for the "World of Amazing Things" Facebook page two-color logo | Hire a logo designer Mike Lytiuga

LOGO DESIGN STRATEGY

The primary objective is to achieve a high visual consistency with a parent brand that looks like a violet gift box with a big letter “T” on it. So, I’ve opened the box and transformed it into a “Jack-in-the-box” toy, then added a little shininess around it. For better likeness, I used the colors of parent brand, the violet, and lime green.

This vertical two-color logo option is used for various promotional gifts and souvenirs.

Parent brand logo VS the new one

The new logo looks like a logical and graphical continuation of the parent brand, with its own playful personality.

Logo design for the "World of Amazing Things" Facebook page parent logo vs new one | tHire a logo designer Mike Lytiuga
Logo design for the "World of Amazing Things" Facebook page parent logo vs new one | tHire a logo designer Mike Lytiuga

Parent brand logo VS the new one

The new logo looks like a logical and graphical continuation of the parent brand, with its own playful personality.

Logo design for the "World of Amazing Things" Facebook page one-color logo option | Hire a logo designer Mike Lytiuga

The logo: one-color horizontal composition

This logo option was designed to create bold and recognizable content branding on various social networks.
The logo composition is always placed at the bottom left corner as mandated in the brand book.

reversed one-color logo design.

This logo option is used for branding over dark colored backgrounds, which luxury brands like to use.

Logo design for the "World of Amazing Things" Facebook page reversed one-color logo option Hire a logo designer Mike Lytiuga
Logo design for the "World of Amazing Things" Facebook page reversed one-color logo option Hire a logo designer Mike Lytiuga

reversed one-color logo design.

This logo option is used for branding over dark colored backgrounds, which luxury brands like to use.

Logo design for the "World of Amazing Things" Facebook page | hire logo designerMike Lytiuga |

extra small logo size

The logo kept a superb recognition in a small size, as this Facebook avatar pic.

THE LOGO IN REAL LIFE.

Typical branded post on World of Amazing Things Facebook page.

THE LOGO IN REAL LIFE.

Typical branded post on World of Amazing Things Facebook page.

Logo Designer: Mike Lytiuga

Did you like this logo? Do you have any questions about your existing logo? Does your business need a new smart and iconic logo or a redesign of the old one?

Just drop me a message by filling out the form below, and I will help you.