COASTERS DESIGN for CELSIY VODKA
CLIENT:
National Alcohol Traditions, a Ukrainian nationwide distillery
BRAND:
Celsiy flavored vodka.
MARKETING OBJECTIVES:
Coasters design, as promotional items to increasing Celsiy brand presence in HoReCa
INDUSTRY:
Food & Beverages
The Coasters: CHEAP BUT EFFICIENT MEDIA
After the resounding success of Celsiy Vodka Parties in the fanciest Ukrainian nightclubs, the brand needed to expand its influence to numerous local bars & pubs.
To do this, I offered the branded coaster set. It’s inexpensive to manufacture but efficient media. So even if you order just a beer, you get the coaster, and it catches your attention.
The coaster’s design is based on a key visual developed by me for the Celsiy outdoor advertising campaign.
CREATIVE TEAM
Art Director & graphic designer: Mike Lytiuga
Creative conception, art direction & graphic design.
Agency: BATES Ukraine (later RAVI JWT)
DID YOU LIKE THIS PROJECT?
Does your business need a coasters, wobblers, tabletop tents, or stickers? Just drop me a message by filling out the form below, and I will help you.
