T-shirt design to support local eateries in Missoula, MT due to Covid-19
CLIENT: All Missoulians who wants to support the local eateries employees.
INDUSTRY: Social Initiatives
CAMPAIGN PURPOSE: To help eateries in Missoula, Montana, raise some money for paying their employees in hard Covid-19 times.
The SDS regulations set in place to stop the spread of Covid-19 hit the entire tourism industry really hard.
And Montana did not escape this fate. Some businesses were closing, and severe restrictions on table seating drastically reduced the income of local casinos, pubs, and restaurants.
Café workers saw their shifts and tips cut, and many found themselves on unemployment benefits.
WE ARE HELPING
Exact image, the local Missoula printshop decided to do something to help the local cafe employees.
They printed many T-shirts and gave them away for free to the local eateries so that all the money from selling these T-shirts would go to support the staff.
And I was happy to make some designs for this noble initiative.
UNITED BY ISOLATION!
To support this initiative, I created two different designs. The first is simple but effective, with a visual more common for Montana apparel.
I purposely made the design very simple and concise. So that it could be quickly applied to clothing using the cheapest small-circulation application methods, such as cutting vinyl films.
Printing: screen printing, two colors +base, or two vinyl transfer films.
Let’s add a bit more action!
The second design, with a visual created in a more protesting manner, was designed exclusively for silkscreen printing.
Printing: screen printing, two colors +base.
Support & funding: Dave Lapham
Art director & graphic designer: Mike Lytiuga
Printing: Chris Lance
Did you like this t-shirt?
Or maybe you need some merchandise for fundraising? Send me a message, and I’ll help create an art and merch.
And if you’re somewhere around Montana – i’ll help you to get your stuff printed;